Innovation
is part of the automotive legacy. When most of us think of new and innovative
ideas that changed the industry we think of them coming from American, British,
German, or Italian manufacturers. But one of the leaders in automotive
innovation over the last half of the 20th Century actually came from
France.
Citroen
was founded in 1919 by Andres-Gustav Citroen and became the first mass produced
automobile outside of the United States. Within eight years of its launch,
Citroen had become the largest manufacturer in Europe and the fourth largest in
the world.
One
of the things that spurred this growth and popularity was the constant
innovation that went into the design of the cars. For example, in 1934 they
introduced the Traction Avant which was the world’s first mass produced front
wheel drive car.
One
constant knock on Citroen had always been that they were underpowered,
especially as speeds increased following World War II. In hopes of changing
that they helped develop the Wankel Rotary Engine. While somewhat successful,
the Wankel proved to be a bit buggy.
A
musical chair of ownership had swept up Citroen along with many of Europe’s
major manufacturers. As ownership changed there was a constant buying and
selling of other firms.
Today
the company is part of the PSA Peugot Citroen Group which is a major worldwide
power. In fact, they were one of the first car brands to be sold in China,
rolling into the country in 1984. One
market Citroen has not entered is North America. That is why there are so few
of these uniquely brilliant cars around and why seeing this 1972 DS-21 was so
special.
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